I’ve added a page for Socialize Mobilize on Facebook. If you click on the Facebook icon to the right, under my name, you’ll now be taken to the SocializeMobilize fan page on Facebook as opposed to my personal page. If you like this blog, please become a fan.
If you’re in the San Francisco Bay Area and are interested in learning more of the “how to” behind social media and networking with marketers who have successfully leveraged social media channels, check out “Social Media Matters.” It is a new, monthly event that shows marketers, brand managers, and advertisers how to use social media [...]
I’ll warn you in advance, if you don’t watch Mad Men on AMC, this post probably isn’t going to mean much to you…
In “Don Draper’s Guide to Picking Up Women” (the Saturday Night Live video below), Mad Men protagonist, Don Draper, explains how he seduces women in four easy steps. As I watched this video [...]
I’ve been thinking a lot lately about the value of social media monitoring tools in brand and marketing campaign management. Having now demoed a number of social media monitoring solutions, I’ve realized that while there are a lot of great tools out there, there is still a lot of opportunity for product improvement – especially [...]
You hear that? … What about that? … Still can’t hear it? What you’re probably not hearing is the sound of people talking about your brand online. Right now, you could be missing tens, hundreds, thousands, perhaps even millions of consumer led conversations about your brand.
Unconvinced? If you’re based in America, how many times in [...]
Do you shutter at the mention of the word “Twitter”? Have the words “My Face” or “Spacebook” ever crossed your mind or (gasp) lips? Do you know someone who falls in one of the above (or similar) categories? Take a deep breath. You’re not alone… There are tons of good people out there who “just [...]
If you’re a Facebook user in the US with a pre-paid mobile phone, there’s a new app called “Embee Mobile Minute Wallet” that can help you earn, buy, redeem, share, and manage top-up minutes – all through Facebook.
Tonight I caught up with a mobile industry colleague who asked me why he should bother with Twitter when he already has a blog and Facebook account. Here’s my reply:
Twitter is so easy, fast and rewarding that I’ve stopped blogging as much in favor of Twittering more. Twitter is is a micro-blogging platform (i.e. 140 [...]
Here are a handful of my predictions for mobile and social media in 2009, moving into 2010… For the record, I’ve left off everything I know will happen in 2009 and limited this list to things I *think* will happen:
Smartphones and feature phones will continue to converge in iPhone-esque fashion.
Mobile Internet will drive usage of [...]
Business Development, Strategy & Marketing Consultant
Lisa's latest tweet:
@Nguyen Better on the ground than in air! In '00, I was on a flight where flight attendant screamed, "the rudder is frozen!" That was scary. in reply to Nguyen12 hrs ago