Tag Archive | "web 2.0"

Plotting Today’s Web Landscape with Points of Control, The Map

October 15, 2010 by Lisa Oshima | Advertising, Consulting, Developers, Mobile, Monetization, Review, Social Media
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I recently stumbled across a visual map of the web 2.0 landscape, created by John Battelle and team, called Points of Control.  (Note: If you’re interested in social media and you’re not familiar with John Battelle, check him out… He’s the Program Chair of the Web 2.0 Summit, and his nearly 40,000 followers on Twitter […]

Social shouldn’t be scary. 5 ways to combat excuses and conquer fears.

April 22, 2009 by Lisa Oshima | Social Media
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Do you shutter at the mention of the word “Twitter”?  Have the words “My Face” or “Spacebook” ever crossed your mind or (gasp) lips?  Do you know someone who falls in one of the above (or similar) categories?  Take a deep breath.  You’re not alone…  There are tons of good people out there who “just […]

SocializeMobilize.com: A blog about social media, mobile, and more.

March 30, 2009 by Lisa Oshima | Consulting, Developers, Enterprise, Events, Mobile, Review, Social Media
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Today, I’m excited to launch SocializeMobilize.com.  On it, I’ll be publishing articles about social media, web 2.0, mobile, and mobile and web convergence.  You’ll also find all of the legacy content from my former blog, socialmedia.vox.com, which I started in 2006.  Under “services” tab, you’ll find more information about me and the consulting practice I’ve […]

Consulting Services

March 11, 2009 by Lisa Oshima |
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Consulting Services Overview As the Managing Consultant at Socialize Mobilize, Lisa Oshima (Lisa Whelan) is available for consulting and speaking engagements. In addition, Socialize Mobilize is strategically aligned with an experienced team of consultants to scale up for larger projects.  Click on the headings below to learn more: Business Development Mobile User Acquisition Mobile Monetization […]

Client Recommendations

March 11, 2009 by Lisa Oshima |
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Client Recommendations   “Lisa’s expertise as a business development professional is evident the second you meet her. She’s personable, she listens, she is very smart and has great ideas, she’s well connected, and most importantly, she sets hard goals and then meets them. I give her my highest recommendation.”  -Roy Smith, CEO at AgeCheq   […]

11/7/08: Weekly Round-up of Social Media & Mobile News

November 7, 2008 by Lisa Oshima | Mobile, Social Media
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AOL: AOL announced its earnings this week.  The most interesting part of the report: “Revenues decreased 17% ($207 million) to $1.0 billion, due to a 26% decline ($165 million) in Subscription revenues and a 6% decrease ($33 million) in Advertising revenues. The decline in Subscription revenues reflects mainly a decrease in domestic AOL brand subscribers, […]

Doubting Yelp. Defecting to Rummble Beta.

September 25, 2008 by Lisa Oshima | Mobile, Social Media
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Yelp burned a bridge with me this week, and I’m defecting to the Rummble beta.  Rummble is London-based mobile + web 2.0 start-up that provides geographically relevant recommendations and reviews from likeminded people. My frustration with Yelp started when I got an email from my dentists’ office… Earlier this year, I wrote a glowing review […]

Mobile and Social Convergence Predictions for 2008 & Beyond

February 21, 2008 by Lisa Oshima | Mobile, Social Media
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Last year, I wrote a post with predictions for mobile in 2007 and beyond, using inCode’s  “Top 10 Global Wireless Predictions for 2007” as a starting point.  We’re almost 2 months into 2008, and it’s the perfect time to re-visit those predictions to see what came true, and make a few more predictions for 2008 […]

ShoZu Raises $12 Million in Series C Funding

January 29, 2008 by Lisa Oshima | Consulting, Mobile, Social Media
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Today is an exciting day for my client, ShoZu, who closed $12 Million in Series C funding in a round led by SEB Venture Capital in London. ShoZu makes uploading/downloading content to/from your favorite social networking sites very easy, and usership is growing rapidly amont those downloading the app from their mobile browsers (m.shozu.com). Plus, […]

The Webkinz Debate Continues As Child Racks up 55 Webkinz & a Suspected Addiction.

January 22, 2008 by Lisa Oshima | Social Media
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Tomorrow marks the 1 year anniversary of the publication of one of my most popular posts to date: “Using Social Media to Sell Products to Kids…Interesting but Potentially Dangerous.” In that post, I talk at length about how toy manufacturer Ganz is using the internet and social networking principles to market and promote its very […]



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