If you’re in the San Francisco Bay Area and are interested in learning more of the “how to” behind social media and networking with marketers who have successfully leveraged social media channels, check out “Social Media Matters.” It is a new, monthly event that shows marketers, brand managers, and advertisers how to use social media successfully.  It’s being organized by Covered Co. (one of my former clients).

The first event will cover “Building Brands on Facebook,” and it’s being held at 6:30pm on December 3rd at Fenwick & West’s office in downtown San Francisco.  Here’s the scoop from Covered Co.: “With over 300 million users, Facebook is the web’s hottest social media property. We’ve collected a group of experts to teach marketers, brand managers, and advertisers how to use Facebook to pump up their brands. An hour of talks will be followed by a mixer, where attendees and speakers can mingle and exchange ideas.  At the event, marketers will learn how to leverage Facebook to grow their brands from a group of experts who know Facebook.”

Speakers will include:

• Seth Goldstein of SocialMedia Networks
• Nick Gonzalez of Covered Co.
• Tyler Willis of Involver
• Lisa Marino of RockYou
• Dmitry Shevelenko and Lisa Smith of Facebook

This Social Media Matters session is normally $40 for early birds (sales end Nov 26), and $60 for late birds (sales through Dec. 3).  But, if you enter in the code “coveredfriend” when you order, you’ll get in for FREE while supplies last.

Unfortunately, I’m not able to attend, as I’ve got another event I’ve committed to, but this looks like a great one!