Tag Archive | "social networking"
November 18, 2009 by
Lisa Oshima |
Research,
Social Media
(0) Comments
Back in 2007, I covered a study conducted by UMASS Dartmouth researchers on the use of Social Media within the Inc. 500, which concluded that the hype behind social media was real and that companies were successfully engaging with it. The same researchers (Nora Ganim Barnes, Ph.D., Eric Mattson CEO, Financial Insite) have continued to […]
July 31, 2009 by
Lisa Oshima |
Consulting,
Developers,
Social Media
(0) Comments
I just updated the background on my Twitter profile, and thought it might help to share some of what I learned in the process. Here’s how my new Twitter background looks: Recreating this look (or a variation of it) is VERY easy, if you’ve got Photoshop. You really don’t need to pay someone to do […]
July 23, 2009 by
Lisa Oshima |
Consulting,
Developers,
Mobile,
Monetization,
Social Media
(10) Comments
I’ve been thinking a lot lately about the value of social media monitoring tools in brand and marketing campaign management. Having now demoed a number of social media monitoring solutions, I’ve realized that while there are a lot of great tools out there, there is still a lot of opportunity for product improvement – especially […]
May 21, 2009 by
Lisa Oshima |
Research,
Review,
Social Media
(17) Comments
You hear that? … What about that? … Still can’t hear it? What you’re probably not hearing is the sound of people talking about your brand online. Right now, you could be missing tens, hundreds, thousands, perhaps even millions of consumer led conversations about your brand. Unconvinced? If you’re based in America, how many times […]
April 22, 2009 by
Lisa Oshima |
Uncategorized
(3) Comments
Your Tango gets the award for “most viral video of the day”… 200,000 hits on YouTube and counting:
April 22, 2009 by
Lisa Oshima |
Social Media
(3) Comments
Do you shutter at the mention of the word “Twitter”? Have the words “My Face” or “Spacebook” ever crossed your mind or (gasp) lips? Do you know someone who falls in one of the above (or similar) categories? Take a deep breath. You’re not alone… There are tons of good people out there who “just […]
April 6, 2009 by
Lisa Oshima |
Uncategorized
(0) Comments
With so many people now talking about Twitter, it’s about time someone came up with a great parody. Enter Flutter – a 26 character “nano blogging service”. This viral video is too good to pass up – especially on a slow news morning on the first Monday after CTIA.
March 4, 2009 by
Lisa Oshima |
Mobile,
Social Media
(6) Comments
A while back, I posted 5 Great Reasons to Twitter. As Twitter continues to pick up steam (it’s seen especially rapid growth since December), I thought it would be helpful to provide some hints/tips for those who are just getting started with Twitter. Figuring out who to follow: When you’re new to Twitter, it’s tough […]
January 12, 2009 by
Lisa Oshima |
Social Media
(3) Comments
Tonight I caught up with a mobile industry colleague who asked me why he should bother with Twitter when he already has a blog and Facebook account. Here’s my reply: Twitter is so easy, fast and rewarding that I’ve stopped blogging as much in favor of Twittering more. Twitter is is a micro-blogging platform (i.e. […]
