Tag Archive | "marketing"
January 16, 2007 by
Lisa Oshima |
Social Media
(3) Comments
Everyone in marketing is talking about “social media” these days. I’d be tempted to add the term “Social Media” to my “bullshit bingo” card, except that as you can probably tell from my previous blog posts, I like social media. In 2007, developing an effective Social Media strategy is an important part of developing a […]
January 11, 2007 by
Lisa Oshima |
Social Media
(1) Comment
Today, the self-proclaimed “tech gossip rag,” Valleywag, published the following graph, suggesting that Social Networking is past its peak from a media coverage perspective: 011107-valleywag Valleywag writes: The social network — the umbrella term for features of a website which allow users to track their friends — is past its peak. Mentions in the press […]
January 10, 2007 by
Lisa Oshima |
Review,
Social Media
(3) Comments
Gather is a social networking site for adults. It is free, fun, well organized, and a little bit like vox, though it encourages cross posting of blogs, articles, comments, etc. around specific “groups” of participants with similar interests. There are some really interesting blogs, conversations, and participants happening on Gather… For example, one of America’s […]
January 4, 2007 by
Lisa Oshima |
Review,
Social Media
(3) Comments
I’ve been hearing a lot about WAYN (acronym for “Where Are You Now”) over the last few months. WAYN is a social networking site focused on travelers, where community members can exchange travel tips and meet others who will be in the same place at the same time. With some calling it the “MySpace of […]
December 30, 2006 by
Lisa Oshima |
Social Media
(5) Comments
When I’m curious about what particular companies are up to/ the strategic direction they’re heading, I often look on their careers web pages and scroll through the open vacancies. It is hard for companies (especially those in high-tech) to find what they’re looking for in candidates without getting specific about the specific skills they’re after. […]
December 20, 2006 by
Lisa Oshima |
Social Media
(0) Comments
Todd Schomer from SixApart tipped me off to the fact that BMW is using video upload and social media sharing as a way to involve prospective and current customers with their North America campaign to “Watch Holiday Wishes Come True”. To see the videos that have been submitted or to post your own video, click […]
December 18, 2006 by
Lisa Oshima |
Social Media
(2) Comments
For those of you interested in using Social Media as a way to communicate to your customers, partners, etc., I recommend reading the following blog post by Rohit Bhargava, VP of Interactive Marketing for Ogilvy Public Relations. Back in August, Rohit started an interesting conversation about Social Media Optimization (SMO), summarizing a series of rules […]
December 12, 2006 by
Lisa Oshima |
Review,
Social Media
(0) Comments
I was reading my daily dose of social media press releases when I came across a Social Media company based in Los Altos, CA called – Five Across (founded by ex Apple and Adobe developers). Five Across provides social media and community building software. Today, Onstream Media announced a series of “teaming and services agreements” […]
December 8, 2006 by
Lisa Oshima |
Social Media
(2) Comments
In typical Friday fashion, I was browsing TheOnion.com over lunch, when I came across an article that made me laugh – out loud: “Recently Unearthed E-Mail Reveals What Life Was Like in 1995”. If you’re looking for a good laugh on a Friday afternoon… This spoof article will do the trick! When I was done […]
December 7, 2006 by
Lisa Oshima |
Review,
Social Media
(1) Comment
Are you looking for a thrill and hoping to strike it filthy stinking rich? Are you a risk taker with disposable income and time on your hands? Want to own a huge house in a great location? Want to make friends on-line? If you’ve answered “YES” to all of these questions, forget about buying lottery […]
